Did you know that over half of your donors would be willing to promote your organization online? (Source: Nonprofit Tech for Good) The real question is—are you giving them a reason and a way to do it? Turning donors into social media ambassadors isn’t about luck; it’s about having a strategy that makes engagement easy and effective.
Why This Matters
Your donors already believe in your mission, and their networks are filled with potential new supporters. With a simple plan in place, you can turn them into a powerful marketing force—without spending a dime on ads.
Why Most Nonprofits Miss This Opportunity
Many nonprofits assume donors will share their mission on their own, but without a clear ask, most won’t. The good news? People want to help — you just need to guide them. A strong social media strategy ensures that donors know exactly how to engage, making it effortless for them to amplify your message.
3 Steps to Turn Donors into Social Media Ambassadors
1️⃣ Make It Easy – Give donors clear, shareable content so they don’t have to think twice before posting.
2️⃣ Ask Directly – If you’re not asking, they’re not sharing. Build simple requests into your outreach.
3️⃣ Recognize & Repeat – A little appreciation goes a long way. Shout out engaged donors and keep the momentum going.
Where’s Your Plan?
Most nonprofits don’t need more social media posts — they need a strategy that gets people talking. If you’re ready to turn your donors into social media ambassadors , I can help. Let’s build a plan that actually works.
📩 Schedule your complimentary consult call today.
About mkw+co
If you don’t make it any further on my website, here’s what you need to know: mkw+co is a boutique consulting firm specializing in strategic planning, executive coaching, marketing, and custom solutions for nonprofits and small businesses.
